Our Team

PAUL COOK

Years of experience: 15
Position: President & CEO

Mr. Cook established LabelSmart to provide business consulting for small businesses.He provides the leadership and forward thinking that have got us this far.

CARL SCHNABLE

Years of experience: 11
Position: CFO

Mr. Schnable has an education in business & finance with 11 years experience helping both small business and large industries improve business performance.

CAROLINE BEEK

Years of experience: 6
Position: Client Relations

Before joining Paul Cook, Caroline worked for several international companies in Europe. She brings a wealth of experience to the client relations team.

BRADLEY GROSH

Years of experience: 2
Position: Client Relations

Bradley started with us as junior consultant, went on to become full consultant, and has since grown into the manager of a successful client services team.

Our Mission

TO IMPROVE YOUR BUSINESS' PERFORMANCE AND PROVIDE A SUCCESSFUL BUSINESS STRATEGY.

The Smart Label initiative is blazing a path toward trust and transparency. The tool provides a universal answer to a long-standing problem with product information. Consumers, manufacturers and government agencies all share a stake in its success. As such, large Consumer Packaged Goods (CPG) companies are already on board, with many others itching to get started.